Speaking to India’s IANS, Marketing Director and Senior Vice President at Samsung India, Ranjivjit Singh, revealed that within a 40-day period from March 1, the Korean company sold out. 2 million latest Galaxy A branded smartphones in India.
The new Galaxy A comes with many modern features.
This sales gave Samsung a $ 500 million revenue – a record number for any brand in the industry during the same period. It also shows that Samsung is on track to reach its $ 4 billion target from the Galaxy A product line by the end of the year. In fact, the company now feels confident that it can overcome its goals.
Samsung has launched a new Galaxy A product line since the end of December with Galaxy A10, A30 and A50 as devices that Singh is talking about. Unlike previous products, they focus primarily on features that are becoming increasingly important to consumers. Specifically, it has a screen notch, large storage capacity and a decent camera, in which the Galaxy A30 and A50 come with dual cameras and three cameras respectively.
Galaxy A30 and A50.
The three models mentioned above will of course continue to play an important role throughout the rest of the year, but Samsung hopes the release of Galaxy A70 in India next week and the A80 next month will help boost. push demand to a higher level.
Along with that, the company is relying on Galaxy A20 and Galaxy A40 to fill any gaps in the product line, as well as hope that Galaxy A2 Core recently released will attract customers who want to switch from computer phones first to smartphone.
These models are the key to Samsung’s long-term success in India, representing the company’s efforts to confront cheaper rivals from China and ensure its position as the largest smartphone maker. market.
Meanwhile, one of Samsung’s “stunned” rivals Huawei is now aiming to become the world’s largest smartphone maker by the end of this year or the first quarter of 2020. To achieve this goal, the company is heavily dependent on the mid-range smartphone line, which continues to witness strong growth.
Huawei P30 Lite is one of the mid-range smartphones worth watching today.
Besides, Huawei’s flagships are also becoming increasingly important. In fact, the recent Huawei Mate 20 series has achieved sales of 10 million smartphones sold after only 4.5 months – a record of the company. However, shortly thereafter, this achievement can be overcome by the Huawei P30 line released earlier this month.
Another important area of Huawei as the Honor sub-brand, is currently preparing to release a high-end Honor 20 smartphone series. In the long run, Huawei hopes the Honor will become the fourth largest smartphone brand on a global scale. In addition, they hope Honor will become the second largest brand in China, and of course Huawei is at the top.